ZEEL has Appointed Shiva Chinnasamy as its Chief Technology and Product Officer

Zee Entertainment Enterprises Limited (ZEEL) has proclaimed the appointment of Shiva Chinnasamy as Chief Technology and Product Officer, legitimate promptly. He takes over from Nitin Mittal, who left the company in March.

Chinnasamy will be positioned at the Technology & Innovation Centre (TIC) in Bengaluru and will report everything to Amit Goenka, President of Digital Business, International Linear Business, Enterprise Technology, and Broadcast Operations & Engineering. He will manage enterprise in Data, Artificial Intelligence (AI), and Machine Learning to improve consumer experiences across platforms and support the company's growth objectives.

With more than 20 years of experience in technology, data science, and analytics, Chinnasamy has guided the progression of authoritative products and cooperates with major global companies including Google, Tesco, Target, Amazon, and Verizon Labs.

Speaking on the appointment, Amit Goenka said, “As the Company moves forward in line with its strategic objectives to drive robust growth, certain action-oriented steps are being implemented to enhance the capabilities of the businesses. Technology plays a crucial role in enhancing the overall customer journey across all our platforms, and our Technology and Innovation Centre is steadily working towards gaining a deeper understanding of our vast audience base in order to deliver successful business outcomes. Shiva’s invaluable industry expertise and experience in scaling businesses with a deep understanding of technology will be instrumental in building the necessary capabilities for the Company in its next phase of growth. I look forward to working closely with Shiva and the team at TIC to complement the long-term growth trajectory of the Company.”

Commenting on his new role, Shiva Chinnasamy added, “I am honored to join the journey of ZEE at a pivotal intersection between content and technology, as the Company aims to fortify its capabilities in the realm of content distribution and monetization. I am excited to get started and work with the teams to build innovative solutions for our businesses and unlock deeper consumer insights that help accelerate innovation driven growth opportunities for the Company.”